The most recent edition of the campaign under the motto: STOP BY THE RULES! focuses on safety rules valid not only on motorways, but in cities and smaller localities as well. As usual, our attention focuses on children who frequently move about unattended e.g. going to and coming back from school. This is why, bearing in mind that: ‘As the twig is bent…’, even the youngest children are taught the traffic rules and first aid skills.
AmberOne has devised a way to give primary school pupils excellent play-time. Deviously though, in the times of computer games and applications AmberOne has gone for the manual form of an educational game – blown up to a gigantic scale! The large-format and interactive installation with a whole series of tasks and challenges fixed to the walls, will be back in schools as of beginning of September. To solve the subsequent problems and win scores the children will have to use their knowledge of traffic safety rules and first aid, backed with creativity and the skill of tracking down hints. The final to be held in each school will consist of a topical quiz combined with a blow-up of a board game where the pupils themselves will be the pawns. It looks like a lot of fun ahead!
